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Puma Self Lacing Sneaker: Puma Fit Intelligence

by Team Sneakest February 01, 2019

Puma officially introduces their latest self-lacing technology and the successor of their AutoDisc technology, the 'Fit Intelligence'. Puma's Fit Intelligence serves as a launch for a new technology platform, but also a statement for the brand. It is designed to automate, finetune and adjust performance fit for Puma footwear.

 Puma Self Lacing Sneaker: Puma Fit Intelligence

The first Puma sneaker to feature the Fit Intelligence (FI) technology is a training sneaker made for workouts and light running. The Fit Intelligence uses a micromotor to power a uniquely configured cable system that 'laces' the sneaker, either through simply swiping on the FI module up or down. FI also includes a smart sensing capability that learns the shape of the foot of each user and adapts the fit of the shoe to the individual. Users can also monitor, adjust and finetune fit through Puma's Pumatrac app. 

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

Puma Self Lacing Sneaker: Puma Fit Intelligence

The Puma Intelligence training sneakers will officially be available for consumers in 2020. But before then, Puma is offering beta testing through its Pumatrac app. More details on how to sign-up will be available soon via the app and Puma.com.

Team Sneakest
Team Sneakest


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